7th Edition · 2027

G-CROSS 2027

Creative Award · Everyday, Reconsidered

2027 G-CROSS Creative Award poster

Submit one themed work free of charge, or enter one of nine open categories.

Phase 1 deadline 2026.12.15Phase 2 deadline 2027.01.15

G-CROSS / 2027

About the award

The G-CROSS Creative Award is organised by the Industrial Design Council (UK), providing an international platform for designers, students and artists to present their work.

“G” stands for Graphics, while “CROSS” refers to cross-disciplinary exchange. The 2027 edition has three themed tracks and nine open categories.

OrganiserIndustrial Design Council (UK)Visit organiser website ↗

Award Ceremonies

2025Past award ceremony

2025 The Fifth GCROSS

Award Ceremony

The Furnace Hall, Hackney Creative Quarter • November 12, 2025

The Fifth G-CROSS ceremony was held at The Furnace Hall. Under the theme "Colorful Art — Vibrance Beyond Borders," over 160 designers gathered. 42 award winners were announced.

2024Past award ceremony

2024 The Fourth GCROSS

Award Ceremony

Kempinski Hotel, London • November 29, 2024

The fourth ceremony took place at the Kempinski Hotel, welcoming 32 award-winning designers, 220 industry experts, and over 40 renowned companies.

2023Past award ceremony

2023 The Third GCROSS

Award Ceremony

Peninsula Hotel, London • November 25, 2023

Held at the London Peninsula Hotel with 36 award-winning contestants, 177 invited designers and 32 companies.

2022Past award ceremony

2022 The Second GCROSS

Award Ceremony

Hash Art Center, London • November 7, 2022

12 winners received prizes, with 112 students and 63 professional designers in attendance.

2021Past award ceremony

2021 The First GCROSS

Award Ceremony

Asma Theatre, London • 2021

A look back at the first G-CROSS award ceremony.

01

EVERYDAY, RECONSIDERED

Themed tracks

Three themed tracks. All creative disciplines welcome.

Choose one of tracks A, B or C. Every track accepts any creative direction, category or medium, provided the work responds to the selected brief. Themed entry is free, with one work per participant for the whole edition.

A

THEMED TRACK A

Design for Different Ages

Develop a work around the everyday needs of people of different ages, such as reading information, using products, independent living or intergenerational communication.

ELIGIBILITYAny creative direction, category or medium may be submitted.

B

THEMED TRACK B

Communication Across Languages

Address understanding and communication across languages and cultures, including learning, travel, public services or cultural communication.

ELIGIBILITYAny creative direction, category or medium may be submitted.

C

THEMED TRACK C

Community and Social Connection

Address a specific issue in communication or shared activities within campus life, a neighbourhood, living alone or remote work.

ELIGIBILITYAny creative direction, category or medium may be submitted.

02

OPEN CATEGORIES

Open categories

Open entry: choose the category for your work.

Visual Communication Design

  • Brand identity design
  • Packaging design
  • Poster design
  • Typeface design
  • Book design
  • Information visualisation design
  • UI design

Illustration & Fine Art

  • Illustration design
  • Painting
  • Photography
  • Printmaking
  • Mixed-media art

Product & Industrial Design

  • Everyday product design
  • Furniture design
  • Medical product design
  • Consumer electronics design
  • Transport design

Digital Media & Interaction

  • Web design
  • Interaction design
  • Game visual design
  • Digital experience design

Animation & Moving Image

  • Animation design
  • Motion graphics design
  • Short-film creation
  • Experimental moving image

Spatial & Environmental Design

  • Interior design
  • Architectural design
  • Exhibition design
  • Public-space design
  • Landscape design
  • Wayfinding design

Fashion & Accessories

  • Fashion design
  • Jewellery design
  • Accessories design
  • Footwear design
  • Textile design

Cultural & Interdisciplinary Design

  • Cultural product design
  • Cultural merchandise design
  • Craft design
  • Installation art
  • Interdisciplinary design

AIGC Track

  • AIGC image design
  • AIGC video design
  • AIGC short-film design

The AIGC track includes image design, video design and short-film design. Image entries focus on still visuals, video entries on moving-image expression, and short films on a complete narrative. Identify the tools used and your main creative steps, and ensure you hold the necessary rights to submitted content.

03

AWARDS & RECOGNITION

Awards and prizes

Award places and percentages apply separately to each phase.

G-CROSS GRAND AWARD

£1,000

G-CROSS Grand Award

Selected from the phase’s Gold Award winners.

Recognising an original idea, a resolved execution and a thoughtful response to its subject. Award-winning works receive digital certificates.

Phase 15 awards
Phase 210 awards

Themed category

AWARDPLACES / SHAREPRIZE EACH
Gold AwardPhase 1: 5
Phase 2: 10
£600
Silver Award — with prizePhase 1: 8
Phase 2: 17
£400
Silver Award — no cash prize5%Digital certificate
Bronze Award10%Digital certificate
Honourable Mention15%Digital certificate

Open category

AWARDPLACES / SHAREPRIZE EACH
Gold AwardPhase 1: 3
Phase 2: 7
Digital certificate
Silver Award10%Digital certificate
Bronze Award10%Digital certificate
Honourable Mention15%Digital certificate

Percentage awards are calculated separately for each phase and category using the number of valid entries, rounded down to whole places. A work is counted once across award levels. The Grand Award is selected from Gold winners; only the highest cash prize is paid. Themed Silver without cash prize, themed Bronze and Honourable Mention, and all open-category awards carry no cash prize.

2+

EXCELLENT TUTOR AWARD

Excellent Tutor Award

Teachers whose students receive awards for at least two distinct works in this edition qualify for the Excellent Tutor Award. Works are counted across both phases; the same work counts once. Tutor details must be included in the original entry.

04

TWO PHASES

Competition dates

Separate judging and results for each phase.

Phase 1

Submission deadline

2026.12.15

Results announced2026.12.28
Entry opensOpens 14 NOV 2026

Phase 2

Submission deadline

2027.01.15

Results announced2027.01.30
Entry opensOpens 16 DEC 2026

All dates use Beijing time (UTC+8). Submission closes at 23:59 on each deadline. Each work enters the phase in which submission is completed. The same work may not be entered in both phases; Phase 1 works do not automatically enter Phase 2.

05

ENTRY FEES

Entry fees

THEMED ENTRY

FREE

One work per participant, per edition.

The limit covers both phases and all three themed tracks. Any creative direction may enter.

OPEN ENTRY

£16 / work in Phase 1

£22 per work in Phase 2.

Each distinct open work is charged separately.

06

HOW TO ENTER

Submission guidelines

01

Choose your entry route

Choose one brief for a themed entry, limited to one work for the edition. For open entry, choose the category that best fits the work.

02

Prepare the work and a description

Show the complete work and relevant details. Describe its context, idea and execution. Moving-image works should include a playable file or viewing link.

03

Provide author and tutor details

Include the work title, author names, contact details, institution or organisation, and tutor where applicable. List all team members accurately.

04

Submit before your phase closes

Complete the registration and submission steps for your selected region. Select a registration area and follow the account instructions for that region.

Can I submit one themed work in each phase?

No. The one-work themed limit applies to the whole edition, across both phases and all three briefs. You may enter multiple distinct open-category works, paying per work.

Do unsuccessful Phase 1 works automatically enter Phase 2?

No. The phases are judged independently. Phase 1 works do not carry over and the same work cannot be re-entered. You may enter a different open-category work in Phase 2.

What information should accompany an AIGC work?

Identify the tools used, the main generation and editing steps, and your own creative contribution. Hold the necessary permissions for any third-party material.

Where can I find the results?

Phase 1 results are announced on 28 December 2026; Phase 2 results on 30 January 2027. Use the official award-search entry after publication.

2027 G-CROSS

Judging

Entries are assessed for originality, execution, understanding of the subject, and application or artistic value. About the organiser ↗

Image from the organiser websiteImage from the organiser websiteImage from the organiser websiteImage from the organiser website

G-CROSS

Contact us

Award enquiries

info@gcrossaward.me.uk+44 20 7420 5200

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